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HUGO SPRING SUMMER 2018 COLLECTION – PITTI IMMAGINE FLORENCE

Hugo Fashion Show SS 2018 Pitti Immagine
Hugo Fashion Show SS 2018 Mens Collection

 

The collection’s inspiration began with voodoo symbolism, leading to a focus on its art, its expression and the artist as an individual. Referencing photographs of artists such as Basquiat and their natural expression of style, the look this season is inspired by this creative spirit, wearing even the most precious clothing in a non-precious way.

With its DNA of unconventional fashion, the brand draws on the artist as an outsider who sees things from a different angle and thinks differently – bringing this same attitude to dressing. Sensitive yet carefree, this is someone who follows their own rules, just like HUGO.

Many pieces in the collection itself serve as a canvas. Artistic prints feature on delicate men’s mesh T-shirts and women’s sheer hand-painted silk organza dresses, contrasted with chunky paint-splattered sneakers and throw-on workwear jackets.

In shape and tailoring, the collection draws inspiration from the first HUGO collection, in 1993. Silhouettes are easy and loose with ankle-length, body-skimming slip dresses, oversize outerwear and relaxed trousers, while suit designs are seen through a new lens with stripped-back constructions and exaggerated proportions.

Elsewhere, the balance of tailoring is completely reworked. Suit jackets and shirts are designed to fall forward and drape off the body, turning traditional cuts and fits on their head. A number of pieces are created to be unisex – take a soft-cut pajama suit, an oversize tailored jacket or belted overalls.

For Spring/Summer 2018, HUGO plays with accessories. Men’s bags are blown up to giant size and sneakers feature thick, chunky soles. Conversely, women’s bags are scaled down to miniature proportions, while ultra-long earrings, or a string of pearls worn along the length of a finger, add a playful touch.

The collection’s colors are taken directly from the painter’s studio: neutral tones of white, beige and khaki are splashed with a palette of brights, including blues, yellow and signature HUGO red.

 

SS 2018 Hugo Fashion Show Man
Man Model Fashion Show Hugo
Man SS 2018 Fashion Show Hugo
Spring 2018 Womenswear Hugo
Woman Summer 2018 Fashion Trends Hugo
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Wed, June 21 2017 » Fashion Blog » No Comments

BACKSTAGE J.W. ANDERSON SS 2018 MEN’S COLLECTION – PITTI IMMAGINE UOMO

Backstage J.W. Anderson Fashion Show 2018 Florence
Man Model SS 2018 Backstage J.W. Anderson
Man Spring 2018 Backstage J.W. Anderson
Model Man Spring Summer 2018 Backstage J.W. Anderson
Backstage J.W. Anderson Men 2018
Backstage J.W. Anderson Model Spring Summer 2018
Man 2018 Fashion Backstage J.W. Anderson
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Wed, June 21 2017 » Fashion Blog » No Comments

J.W. ANDERSON SPRING SUMMER 2018 MEN’S COLLECTION – PITTI IMMAGINE UOMO

J.W. Anderson Fashion Show SS 2018 Pitti Immagine

J.W. Anderson © Copyright 2017

 

J.W. Anderson Fashion Show SS 2018 Mens Collection
SS 2018 J.W. Anderson Fashion Show Man
Man Model Fashion Show J.W. Anderson
Man SS 2018 Fashion Show J.W. Anderson
Spring 2018 Menswear J.W. Anderson
Man Summer 2018 Fashion Trends J.W. Anderson
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Tue, June 20 2017 » Fashion Blog » No Comments

KTZ SPRING SUMMER 2018 MEN’S COLLECTION – LONDON FASHION WEEK

KTZ Fashion Show SS 2018 London

KTZ © Copyright 2017

 

This collections story is an interpretation of the Literature of Lord of the Flies. We join the boys tale when they are already established on the island. The presentation of their clothes reflects the remnants of their old world and new beginnings.

Their smart conservative fabrics slowly patched over and disappearing is reflective of their old way of life becoming lost and faded, the badges of past achievements and group identities that represented an old order giving way to the the wild nature they find themselves in, and the new identities of their clothes are formed from the discarded debris abandoned to the shores, they stitch together their clothes with silver threads and bottle tops and raw leathers, symbolising new identities and forming brave new worlds.

The dark earthy colours of the old order peppered with the bright materials of the hope to come, and still a raw authentic rebellious essence remains, untamed.

 

KTZ Fashion Show SS 2018 Mens Collection
SS 2018 KTZ Fashion Show Man
Man Model Fashion Show KTZ
Man SS 2018 Fashion Show KTZ
Spring 2018 Menswear KTZ
Man Summer 2018 Fashion Trends KTZ
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Mon, June 19 2017 » Fashion Blog » No Comments

VIVIENNE WESTWOOD SPRING SUMMER 2018 COLLECTION – LONDON FASHION WEEK

Vivienne Westwood Fashion Show SS 2018 London

Vivienne Westwood © Copyright 2017

 

We are Motherfucker

My pack of playing cards, we’re releasing one a week, we started with the ace of spades. Everything’s connected, you can collect them like football cards; it is also a plan of action, a survey map. If we connect the dots, we can win the fight for the free world, first step: Switch to Green Energy Supplier.

- We have a print using all four symbols.
We will begin with natural white covered with rainforest print – small black circles looking like a spotty animal print but which are really meant to be the noughts which endlessly multiply money by 10 over and over. We only need a few to Save the Rainforest but billions disappear every day in global inflation. Other graphics will be in the form of texts – black on natural white.

We will add separate pieces to these basic looks: No fashion theme – just half dressed. Perhaps a shirt which in one go shows you the most shirtlikeshirt: Platonic! Silly? You will see the jacket which says jacket, the most dynamic jacket, a joke of jeans, the universal shortest trouser, a gesture of as weater; the most sexy dress, should it be worn on the oldest person in the world on top of a net t-shirt. The dress has a cave print of hunter gatherers, moving across the land, following the reindeer. Will we survive our evolution. Don’t panic.

‘Buy Less Choose Well, Make it Last’

Vivienne Westwood

 

Vivienne Westwood Fashion Show SS 2018
SS 2018 Vivienne Westwood Fashion Show
Model Fashion Show Vivienne Westwood
Woman SS 2018 Fashion Show Vivienne Westwood
Spring 2018 Womenswear Vivienne Westwood
Summer 2018 Fashion Trends Vivienne Westwood
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Mon, June 19 2017 » Fashion Blog » No Comments

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