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FRANKIE MORELLO FALL WINTER 2014-15 WOMEN’S COLLECTION – MILANO FASHION WEEK

Frankie Morello Woman Milano Fashion Week

 

“THE RESTLESS AGE”

The Frankie Morello Fall/Winter 2015 collection is pervaded by a feeling of sensuous restlessness that evokes the atmosphere of Sofia Coppola’s film “The Virgin Suicides.”

The garments reflect this restless soul and her journey in a combination of contrasting fabrics and colors that constantly seek balance.

Seemingly chaste outfits almost like modern college uniforms have imperceptible slits. Mini-dresses reveal fresh sensuality. Pleats are asymmetrical. Flowing transparent garments are combined with a more structured piece in an almost bulky fabric.

Wraparound skirts are embellished with nuanced Swarovski crystals in shades of gray, pink and light blue. Fabrics of choice are matelassé silk, organza, and also crepe de chine.

Colors contrast: powder pink and dusty blue are paired up with black, midnight blue and gray. The blouse is a must-have item, a versatile garment that can turn into a dress or slip.

Clothes feature prints that narrate this journey and seem to evoke china ink sketches from a hypothetical secret diary with faces, mouths, eyes and flowers, reaching a catharsis represented by an all-over print of the number 22, a magical number dear to the maison that resembles two barely touching swans.

The book-shaped clutch, a fundamental travel companion of this woman on the go, is the only, almost unrelenting accessory.

 

2014 2015 Winter Fashion Trends Frankie Morello
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Sat, June 14 2014 » Fashion Blog » No Comments

BACKSTAGE FRANKIE MORELLO SPRING SUMMER 2014 MEN’S COLLECTION – MILANO FASHION WEEK

Backstage Frankie Morello Man Milano Fashion Week
Fashion Models Frankie Morello
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Tue, September 17 2013 » Fashion Blog » No Comments

FRANKIE MORELLO SPRING SUMMER 2014 MEN’S COLLECTION – MILANO FASHION WEEK

Frankie Morello Man Milano Fashion Week

 

FOOD FOR ALL

“Food for all”, Frankie Morello’s new slogan print, launches a message that’s loud and clear.

“Food is growing trend, but if we take a hard look at the facts, there isn’t food for everyone, both in the world and also here in Italy,” explain Maurizio Modica and Pierfrancesco Gigliotti, the creative directors and founders of the brand in 1999.

What’s more, what we eat has become a metaphor for what is happing in the fashion industry, which needs more genuineness and naturalness, a slower pace, and a search for quality and pleasure.

Used as decorative element, Giuseppe Arcimboldo’s paintings have been given an ironic twist by inserting junk foods like French fries.

The exclusively produced fabrics include jacquard prints with three-dimensional fruit motifs.

Sweatshirts with bright macro patterns are the must-have items this season.

White and blue prevail in the color palette dotted with precise touches of red to create an ultra-clean silhouette.

Traditional sartorial fabrics compose an unexpected aesthetic code when combined with sporty lines. In the same take on contrast, formal suits are made of soft fabrics and ultra-light bomber jackets replace shirts under the slim-fit two-button blazer.

Carry-all backpacks are coordinated and made of the same fabric as outerwear to create habillée moods in a contemporary man’s wardrobe that pay homage to feminine elegance of the past.

Boat shoes are given a new twist with transparent soles.

 

Summer Frankie Morello Trends 2014 Man
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Fri, September 13 2013 » Fashion Blog » No Comments

FRANKIE MORELLO FALL WINTER 2013-14 WOMEN’S COLLECTION – MILANO FASHION WEEK

Frankie Morello© Copyright 2013

ATMOSPHERE
Pierfrancesco Gigliotti and Maurizio Modica bring an army of super-feminine, mysterious femmes fatales to their runway.
If the show were a film, it would be set in 1950s Los Angeles and the woman on the catwalk would be an intriguing Black Dahlia in a fine balance of the second half of the last century and the present day.

FORMS AND FABRICS
Shapes and volumes were constructed with no concessions to fluidity, created in stiff materials such as double cloth/matelassé lurex and wools/silk fabrics.
An interplay of opposites is a fundamental element. The more traditional fabrics give a new twist to casual models, such as the hoodie, while the more classic models, like the midi skirt, are made of technical textiles.

ACCESSORIES
The spotlight is on accessories with a graphic appeal.
Rigid, two-dimensional handbags and “Romy”, a small, rigid cylinder made of brushed calfskin.

COLOURS
Bordeaux, all shades of reds and pinks.
Black and white, touches of grey, silver, asphalt and through to metal.

 

Frankie Morello Woman Milan Fashion Week
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Thu, March 7 2013 » Fashion Blog » No Comments

FRANKIE MORELLO FALL WINTER 2013-14 MEN’S COLLECTION – MILANO FASHION WEEK

Frankie Morello © Copyright 2013

The idea
The basic idea springs from a long-held passion: Pierfrancesco Gigliotti’s love of architecture and specifically the subject of his degree dissertation, i.e. clothing as architecture of the body. And so the new Frankie Morello collection becomes literally a building, an abode not only for a man’s body, but also for his ideas, his character, story and interests.

The collection
The red-brick houses in New York’s West Village are transformed into Gobelin prints. The photos of the brand’s creative spaces are tattooed on the fabrics as if they were the pages of an interior décor magazine. The inlaid marble of Florentine flooring turns into grisaille patterns. And the curved wood becomes a decoration on backpacks and accessories. Lastly, illusion is three-dimensional: the T-shirts are sewn with box-like corners, the knitwear includes mirrors as if it were the end of a corridor.

The celebrity
The guest star and symbol of the collection could be no other than Fabio Novembre. His way of balancing fashion, design and architecture, merging the disciplines through the leitmotiv of creativity, is the core around which each look in the new collection is centred.

The criticism
Under the clothing, apart from the prints, there’s a provocation. Being literally clothed in a creative process, visually dressing in design is also a denunciation of those who cynically copy the creativity of others without considering the research, work, dedication and know-how that are behind an outfit and go beyond a collection. It’s the desire to dress in a criticism through the power of imagination.

 

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Sat, February 23 2013 » Fashion Blog » No Comments

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