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Salvatore Ferragamo Fashion Show FW 2017 Milan

Salvatore Ferragamo © Copyright 2017


Guillaume Meilland pursued formal fashion studies in Paris in the 1990s, focusing on the rigor and precision of menswear design . Entering the luxury fashion industry in 2002, he collaborated on a number of prestigious menswear lines before in 2007 overseeing men’s sportswear design for Yves Saint Laurent. The following year he was named Senior Designer of Lanvin Menswear, a position he held for eight years before joining Salvatore Ferragamo in September 2016.

As Design Director of Men’s Ready-to-Wear, Ferragamo bestows Meilland with a unique history and ethos with which to further hone his vision for silhouette, construction, fabric and palette – in doing so, forging vibrant new codes in masculine dressing for the luxury Italian House, whether finest tailoring or sports-infused casualwear. “As a menswear designer,” says Meilland, “Ferragamo’s commitment to innovation and quality is particularly palpable; indeed, the notion of ‘Made In Italy’ feels like an exciting responsibility, and one I take very seriously as I integrate the experiences and ideas I’ve accumulated into this latest chapter for the House.”

Meilland continues: “No influence is more present for me than that of Salvatore Ferragamo himself. His restless pursuit of pioneering design, unrivalled craftsmanship and ‘the perfect fit’ feels more relevant today than ever before. As I discover quite how daring he was throughout his career, my greatest inspiration has been to imagine what forms, techniques, materials and philosophies Salvatore would be developing were he alive today. To honor his legacy feels like a wonderful challenge for someone whose own life has been steeped in both a deep respect for traditional craft and a passion for creating new sartorial expressions for the modern man.”


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Mon, January 23 2017 » Fashion Blog » No Comments


Salvatore Ferragamo Fashion Show FW 2016-17 Milan
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Tue, May 31 2016 » Fashion Blog » No Comments


Fall Fashion Woman Salvatore Ferragamo Collection 2015
Fall Fashion Woman Salvatore Ferragamo Collection


Geometry and dynamism. Clarity and rhythm. The Salvatore Ferragamo A/W 15-16 collection by Massimiliano Giornetti revolves around an idea of unaligned rigour.

The overall simplicity of lines is stirred by controlled asymmetries, brightened by the material tactility of the surfaces, the juxtapositions of textures and densities; multiplied by graphic elements, underlined by contrasts.

The search for haute craftsmanship highlights one of the leading traits of Ferragamo aesthetics, the expression of manual dexterity alongside inventiveness and intuition, rigorous method and experimental freedom.

The silhouette is defined and vertical, with high waistlines. The clean and affirmative shapes splinter and move, crossed by diagonal lines cutting and structuring the silhouette.

Overlapping wraparounds, clean cut necks, and essential sheaths create a simultaneous succession of themes and variations. Athletic stripes run along tight-knit jerseys.

Or become pleats on tweed skirts, dematerialized by the weightless chiffon intarsia that only glimmer when stirred. Contrasting stripes mark hemlines.

Small, asymmetric cloaks and clean-cut long tabards convey a quest for extreme simplification, accentuated and contradicted by playful, contrasting interiors. Resin buttons with concentric circumferences, both functional and decorative, punctuate the figure.

The definition of surfaces is also geometrical and structural: a patchwork of mink intarsia or textured embroidery for lean coats; coloured marquetry creates rhythmical abstractions on chiffon gowns.

The palette is concentrated and captivating, full of harmonious contrasts: black, deep green, brown, touches of yellow, ivory, red, fuchsia. Materials are particular and inviting: wool crêpe, double cashmere, stretch jersey.

The idea of multiple materials and precise design stands out in the rigorous yet eccentric accessories. The sandals with sculpted heels are realised with combinations of crocodile, python, and suede.

Shoulder bags with rounded flaps pair mink with matte or shiny leather. Little cross-body bags designed in fur accompany striped bucket bags that reveal flashes of contrasting lining.

Knotted bracelets in metal and mink and belts in twisted origami seal the search for a blurred and whimsical accuracy.


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Wed, June 17 2015 » Fashion Blog » No Comments


Fall Fashion Man Salvatore Ferragamo 2015
Fall Fashion Man Salvatore Ferragamo


For the Salvatore Ferragamo Fall Winter 2015 collection, Massimiliano Giornetti explores tactile elegance to stimulate the senses. Different elements are mixed to create a fabulous design: a fairy tale story made up of fantasy and creativity.

His narrative framework, fashioned by an intriguing language of symbols, animal motifs, stitches, and ties, is combined into a pristine men’s wardrobe.

The centre of this universe is filled with positive resilience and virile sensuality. Silhouettes are soft with relaxed and voluminous profiles. Surfaces owe their treatments to a skill of concentration and precision. Key pieces lay the blueprint for his wardrobe: tailored suiting, double- breasted jackets, blousons and outerwear including duffel coats.

The tailoring is neat and light. Against this backdrop are unexpected flashes of surprise; multi-coloured embroidery and leather patchwork create surreal animal motifs: zebras, flamingos, monkeys. Knitwear masters woven motifs intertwined with stitching or is intensely finished in lightweight treatments.

Striking three-dimensional coats are worn with cable-knit pullovers and big scarves: bold and ever-present, materials are central as the true protagonists. Unshakeable, traditional leathers and fabrics are permanently altered, transformed by artisanal handwork.

An emphasis on experimental craft techniques underlines and updates one of Ferragamo’s founding principles, a unique vision transcending time, with a foundation built by invention and innovation, rigorous methods and free associations.

The colour palette: woody and nocturnal. Shades of dark green, chestnut, deep red, black and melange grey are lit up by bright, decorative details.

The accessories are melded together, reflecting the intentional, unusual combinations and unexpected pairings portrayed throughout the collection.

Crocodile lace-ups and boots are reinforced at the toes and heels with natural leather emphasized by visible stitching; casting the illusion of blending footwear, the accumulative effect highlighted by contrasting textures.

Generously-sized duffels in various materials carry the motif, reworking Salvatore Ferragamo’s original bag for the modern gentleman.

The story is studded with miniature jewels in a decorative, narrative gesture where bronze and horn claws are used as buckles and brooches.


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Tue, January 27 2015 » Fashion Blog » No Comments


Salvatore Ferragamo Spring Summer 2015 Women's Fashion Show

Salvatore Ferragamo © Copyright 2014

For Spring Summer 2015, the iconic facets of Salvatore Ferragamo are reimagined by Massimiliano Giornetti. By playing with textures – handled, cut, frayed, and melted – the collection experiments with craftsmanship and handmade uniqueness. Materials entertain pattern with imperfect perfection, evolving Ferragamo design, creating an original personality. Always seeking balance, the 3D allure of surfaces is expanded to showcase the purity of precise and vibrant tailoring.

The silhouette is elegant with an almost invisible waistline, while meticulous lines flow around the body closely. Knitwear dresses defined by small ribs and crossed by meticulous bands form a progression of density. Tops and skirts are married by sculptured details possible only through the skill of the atelier while more compact surfaces present transitions of transparencies. Pouch coats and short capes fastened at the waist with reptile leather belts are crafted from structural woven fabrics that also remember Salvatore’s original use of materials mixed with python or skin interspersed with woven snakeskin. Materials with an organic effect on the exterior contrast with the bold sparkling satin interior linings that decorate garments. Highlighted pieces of the collection play with the unseen: halter necks reveal the shoulders and voluminous trousers glimpse the calf.

The colour effects of murano glass are utilized and transformed into jacquard prints on overcoats that create form in the vertical. Animal-print motifs and designs iconic to the House of Ferragamo recall the colours of reptiles which naturally merge with the geometrical patterns in a magmatic process of graphic and chromatic fusion. The collection is permeated with warmth: capturing the magic of transforming matter, emblematic of the process in creating Murano glass. Natural colours are broken by sudden bright flecks and metal veins that underscore a metamorphic quality.

The vertical profile of the figure is enhanced by bold wedge heels, a design that remembers Salvatore’s original rainbow sandal with elements of early 1940s, this time modernized in monochromatic palettes reinforced by the luxurious details of tiny chains and exotic skins. Handbags, a tribute to Ferragamo’s handcrafted elegance, come in the form of doctor bags referencing the use of mixed materials, chain shoulder clutch handbags with geometrical inserts, and mat tote bags with polychrome glass handles.

Murano glass makes literal use of the Italian craft with bracelets, chains and clutches hand blown by craftsmen.


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Fri, September 26 2014 » Fashion Blog » No Comments

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