Visions & Dreams
Bringing dreams into everyday life, painting the urban reality with new colours, suggesting new attitudes and emotions, and an unexpected lightness of spirit. Unconventional by definition, and always open to individual interpretation, Emporio Armani defines a repertoire of possibilities through which each and every one can tell their story in complete freedom.
The collection vibrates; it is energetic. Warm, dense tones, brightened by glossy and shiny surfaces like mirrors, pervade the whole collection, underlining its extreme lightness: bronze, intense tobacco, beige, brown mixed with green, green turning to blue, intense and muted blue, black and dark grey.
The silhouette is spontaneous and dynamic: unstructured single- or double-breasted jackets are paired with wide palazzo or parachute pants, with organza surfaces that accentuate the absolute weightlessness. Linen and jute fabrics, silks and cold-dyed viscose add a delicate, ethereal touch.
Shapes are created through a dialogue between the world of sport and the more formal one. Sportswear is interpreted in classic patterns; shirts have drawstrings running at the hem, like sweatshirts; the washed suede track suits are soft, and feel almost fluid against the skin.
The story is dreamy and visionary, yet tangible. It is punctuated by accessories: multi-material sneakers with solid soles, large half-moon bags, spacious backpacks and small pouches, braces with functional snap-hooks.
Thu, June 20 2019 » Fashion Blog
Sat, February 23 2019 » Fashion Blog
Mon, June 26 2017 » Fashion Blog
Fri, January 20 2017 » Fashion Blog
An encounter between different worlds. A blend of cultures. The East steps quietly into the West, transformed and transforming, with no hint of exoticism or ethnic nostalgia. The strongest concept in this ultimately urban collection is contamination, which manifests itself as an Eastern feel mixed with Western tastes.
Fusion means colours. Basic blue, grey, green and mud are tinged with teal; this is a palette characterised by a special shade of blue/green: myrtle green. Colours are natural and subtle, with shades of taupe, greige and sand, but no plain white.
Fusion means paisley; traditionally used in winter, for spring/summer it has been stylised to stand as a pure symbol on light warm-weather garments. Paisley is applied using four different techniques: digital printing for shirts and blouses, jacquards for ruffled jersey jackets, embroidery over a Prince-of-Wales type of fabric, and laser-engraving on outerwear, with small lasered patterns looking like all-over tattoos.
Fusion means trousers with one side dart, narrow at the ankle; jackets with small, pagoda shoulders and puckered sleeve heads, sometimes with lapels and slightly raised buttons that look as if they were drawn on. Washed silk V-neck T-shirts alternate with shirts featuring small mandarin or notched collars.
Fusion means fine materials, and no technical fabrics: wool, cupro, washed silk and cotton express a winning all-season approach to meet the needs of Emporio Armani fans around the world. Extremely light ‘featherweight’ nappa leather bonded with a georgette lining has a crisp feel to it.
Laser-engraved, 3D-effect leather is used on both outerwear and accessories. Ever-present backpacks are embroidered to create three-dimensional effects. Various types of shoes – including sneakers, sabots, and slip-ons – recall the shape of sandals. New, surprising oxfords come with a closed front and open back, with the foot held in place by a strap around the back of the ankle.
Fri, September 11 2015 » Fashion Blog
The total comfort of knitwear, the ductility of jersey, the texture of yarn that becomes an aesthetic dimension that creates new fabrics: the Emporio Armani collection has a strongly urban feel, characterised by the presence of jersey as a highlight and knitwear as an unusual detail.
Rough-cut cloth jersey gives shape to pea coats and parkas made of needled check and in fabrics with a mohair look, lending an image of warmth and comfort.
Research into fabrics and a contemporary taste for graphics are surprisingly expressed in classic herringbone or damier jacquard into which gold and silver metallic threads are woven, interrupted by abstract brush strokes that hint at shodo, traditional japanese calligraphy.
The detail that lends character and defines the garments is that of the macro zip, which outlines the shape of the trousers or fully profiles the jacket.
The jacket becomes increasingly lightweight; unlined and completely unstructured, it offers precise details with features taken from the classic bomber, such as the small shawl collar, ribbed cuffs and bottom edge, and is paired with trousers with a suit effect, both in ribbed knit, as well as in jersey or patterned fabric.
Jackets also come in a camel-coloured compact knit with gold side zipper, or have an incorporated waistcoat. The formal suit has new proportions: a short and tight jacket with smaller lapels and slightly sagging shoulders, combined with wide trousers with two pleats, which gather at the bottom.
Accessories complete the collection, with the use of leathers, fabrics and processing. For example, unstructured rough-cut bags in soft nappa are lined with knitwear. Tan hand-held bags and the backpack are enhanced with macro hinges, or are made in needled check with shodo graphics.
The traditional lace-ups feature tips and heels trimmed with contrasting rubber, while sneakers have a hinge and are covered in fabric. Scarves disappear for a season, replaced by striking collars and bibs in plain stitch with a zipper.
The colour palette is classic, featuring black, grey, camel, blue, hints of chocolate and metallic touches of satin gold and silver.
Mon, February 2 2015 » Fashion Blog
LITTLE WINTER FOLLIES
A play on clothes, fun little touches of pure fantasy: the more the search for form is calibrated, the more the collection becomes a surprising interpretation of pieces, mixed with lightness and freedom.
The common element, which completely changes the silhouette, are the trousers that end at the knee with a brand new cuff-effect, finished off as always with opaque hose. The jackets have straight, masculine shoulders that give a sense of strength to a soft, unstructured line, which is also seen in the cardigans. The colour palette, which includes black, white, Indian red and amethyst blue, has the iridescence of velvet, and is also reflected in the abstract brushstroke-effect print.
Valance and large flat taffeta roses create surprising effects: constructing technical garments that seem as thick as a fur coat, with smooth sleeves (still in taffeta). Just two of these flattened roses are needed to close a blouse: a functional decoration, used also for knitted and low-cut dresses made all the more unpredictable by the addition of Bermudas.
The entire collection is animated by fun, ironic touches, infusing lightness, and which, like true folies d’hiver, allude to the style of the Roaring Twenties: belts that create mini-basques, worn occasionally two at a time; tulle T-shirts with sequinned stripes; fringes; sequins embroidered onto tulle; basques; and jet necklaces.
Extraordinary bags and shoes: long, tambourine-shaped shoulder bags, like huge powder compacts; handbags of floral velvet or velvet combined with net mesh. Flat slippers with floral fabric toes, and shiny masculine lace-up shoes.
Tue, February 28 2012 » Fashion Blog
A collection that could be defined as being all about the interior world of the wearer.
The austere expression of deep, conceptual sentiments, revealing the essence of a style that is pure to its very roots. Having surpassed the synthetic brilliance of nylon and the ease of sportswear, only the compact opaqueness of wool remains.
The depths of black, ebony-brown, anthracite and smoke-grey are occasionally emphasized by an unexpected contrasting white cloth lining. The duffle coat is back, this time with Emporio Armani proportions (the length is 125cm). Pea coats in triple-overlapping cloth have a generous shape, while the deconstructed jackets are more long-line. The shirts show an extraordinary attention to detail, with a touch of flannel, or other contrasting cloth, at the neck and wrists. Softest sheepskin and magnificent double leather make up generous garments with a hidden double- breasted closure. The unusual tone-on-tone digital print suggests the veining of a tree trunk, adding imperceptible vibrations of colour to dark velvets.
A collection of essential colours and garments, reflecting a discipline of thought and conduct. The severity is accentuated by the clean lines of the bags, briefcases and striking, large, rigid berets.
Tue, January 31 2012 » Fashion Blog